Data Protection

Privacy Policy Longfu 88 โ€” Our Commitment to Protecting the Personal Data of Malaysian Members

At Longfu 88, your privacy is more than a legal obligation โ€” it is a core value we uphold. This document transparently explains how we collect, use, store, and protect every piece of personal information you entrust to us.

Last updated: 1 January 2026 ยท Version 2.5
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Your personal data is protected by 256-bit SSL encryption and stored on secure servers with restricted access.
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SSL 256-bit
Full encryption
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No Data Sales
Data not sold
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PDPA Compliance
Malaysia's PDPA
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Right to Erasure
Upon member request

Longfu 88's Six Privacy Principles

Data protection is more than a document โ€” it is a daily practice embedded in every aspect of Longfu 88's operations.

Collection
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Minimum Data Collection

We only collect data that is genuinely necessary to deliver Longfu 88's services. No excess data is collected without a clear and legitimate purpose.

Purpose
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Specified Purpose of Use

Every piece of data we collect has an explicitly stated purpose. Your data will not be used for any other purpose without your prior consent.

Security
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Encryption & Technical Safeguards

All data is stored on secure servers with 256-bit SSL encryption. Internal access to member data is restricted and audited on a regular basis.

Transparency
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Open & Transparent Policy

Longfu 88 does not hide how we handle your data. This document is written in plain, straightforward language โ€” not confusing legal jargon.

Member Rights
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Members' Full Rights Over Their Data

You have the right to access, correct, transfer, or request deletion of your data at any time. Longfu 88 fully honours each of these rights.

Compliance
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Full Compliance with Malaysia's PDPA

Longfu 88's privacy policy is framed in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA) and internationally recognised data protection standards.

Longfu 88's Privacy Commitment

Longfu 88 takes every member's privacy seriously. This Privacy Policy transparently explains how we handle your personal information when you use our platform. By registering or using Longfu 88, you agree to the data processing practices described in this document. If you have any questions, our team is available 24/7.

1 Definitions & Scope of This Policy

In this Privacy Policy, "Longfu 88", "we", "platform", or "company" refers to the online betting platform operated under a valid management licence, covering all services, websites, and applications associated with Longfu 88.

"Personal Data" means any information relating to an identified or identifiable individual, whether directly or indirectly โ€” including name, identification card number, email address, phone number, IP address, and financial transaction records.

This policy applies to all individuals who register an account with Longfu 88, visit our website, or use any of the services we offer. It covers all data collected through our online platform, mobile application, and communications with our customer support team.

Scope of Protection

This policy covers all data collection methods โ€” account registration, financial transactions via Touch 'n Go, DuitNow, GrabPay, FPX and other methods, betting activity, support communications, and general platform use. All data is protected without exception.

2 Types of Personal Data We Collect

Longfu 88 collects several categories of personal data depending on how you interact with our platform:

Data Category Specific Examples Primary Purpose Legal Basis for Processing
Identity Data
Full name, date of birth, identification card number, gender
Identity verification, KYC/AML compliance Legal obligations
Contact Data
Email address, phone number, state of residence
Account communications, customer support, notifications Contractual requirements
Financial Data
Touch 'n Go account number, DuitNow ID, RM deposit & withdrawal records
Transaction processing, fraud prevention Contractual & legal requirements
Technical Data
IP address, browser type, operating system, screen resolution
Account security, fraud detection, platform optimisation Legitimate interest
Activity Data
Betting history, games played, active hours, sports preferences
Account management, platform analytics, responsible gaming Contractual requirements
Communication Data
Live chat records, support emails, member feedback
Service improvement, dispute resolution Legitimate interest

3 How We Collect Your Data

Longfu 88 collects personal data through several different methods:

  • Account Registration โ€” You provide data directly when registering a Longfu 88 account, including your name, email, phone number, and date of birth.
  • Financial Transactions โ€” Payment-related information is collected when you make a deposit or withdrawal using Touch 'n Go eWallet, DuitNow, GrabPay, Boost, ShopeePay, or FPX internet banking (Maybank2u, CIMB Clicks, and others).
  • Platform Usage โ€” Activity data is collected automatically via system logs while you use the platform โ€” including matches followed, bets placed, and session duration.
  • Communications with Us โ€” When you contact customer support via live chat, email, or other channels, records of those communications are retained for quality assurance and dispute resolution purposes.
  • Cookies & Tracking Technologies โ€” Our platform uses cookies and similar technologies to enhance user experience and analyse platform usage. Further details are provided in Section 9.
  • Identity Verification (KYC) โ€” For withdrawal requests exceeding RM5,000, or as required for compliance purposes, we may request additional documents such as a copy of your identification card or utility bill.

4 How We Use Your Personal Data

Longfu 88 uses the personal data collected for the following legitimate and necessary purposes:

  • Account Management โ€” securely opening, verifying, and maintaining your Longfu 88 account
  • Transaction Processing โ€” processes all deposits (minimum RM20) and withdrawals accurately and securely
  • Fraud Prevention & Anti-Money Laundering โ€” to identify and prevent fraudulent activity, money laundering, and platform abuse
  • Legal Compliance โ€” fulfilling obligations under applicable laws, including KYC and AML requirements
  • Customer Support โ€” delivering effective support and resolving any member issues or enquiries
  • Responsible Gambling โ€” monitors gameplay patterns to identify signs of problem gambling and provide appropriate intervention
  • Marketing (with consent) โ€” sends relevant promotional information, bonuses, and Longfu 88 offers to members who have consented to receive them
  • Platform Enhancement โ€” analysing aggregated data (with no individual identification) to improve the overall user experience
Marketing Preferences

You may withdraw your consent to receive marketing communications at any time by updating your notification settings in your account or by contacting our support team. Withdrawing consent will not affect the processing of data required to manage your account.

5 Sharing Data with Third Parties

Longfu 88 does not sell, rent, or trade our members' personal data to any third party for their own marketing purposes. However, in certain limited circumstances, we may share data with the following parties:

  • Payment Service Providers โ€” Touch 'n Go, DuitNow, GrabPay, Boost, ShopeePay operators, and FPX partner banks to process your financial transactions
  • Technology Service Providers โ€” companies providing the technical infrastructure, data hosting, cybersecurity, and other technical services required to operate the platform
  • Regulatory Bodies & Law Enforcement โ€” competent authorities where required by law or court order
  • Auditors & Professional Advisors โ€” independent auditors, legal counsel, and consultants bound by strict confidentiality obligations
  • Gaming Compliance Authority โ€” the relevant gambling regulatory authority in the exercise of its lawful supervisory functions

All third parties we work with are bound by strict data protection agreements and are only permitted to use your data for specified purposes. Longfu 88 is responsible for ensuring that every one of our partners upholds equivalent data protection standards.

International Data Transfers

Your data may be processed on servers located outside Malaysia. In such cases, Longfu 88 ensures equivalent protection is applied through data transfer agreements that comply with internationally recognised standards, including approved standard contractual clauses.

6 Data Security Measures

Longfu 88 invests seriously in security technologies and procedures to protect your personal data from unauthorised access, breaches, or misuse:

  • 256-bit SSL/TLS Encryption โ€” all data transmitted between your browser and our servers is fully encrypted
  • Secure Servers โ€” data is stored in high-grade data centres with strict physical and digital access controls
  • Two-Factor Authentication (2FA) โ€” available and recommended for all Longfu 88 member accounts
  • 24/7 Monitoring โ€” our cybersecurity team monitors platform activity around the clock to detect threats
  • Internal Access Controls โ€” only staff who require access are permitted to view member data, and all access is logged and audited
  • Regular Security Audits โ€” we conduct regular penetration testing and security audits by independent third parties
Shared Responsibility

While Longfu 88 maintains robust security measures, account security also depends on you. Please use a strong and unique password, enable 2FA, never share your login credentials, and contact us immediately if you suspect any unauthorised access to your account.

7 Data Retention Period

Longfu 88 retains members' personal data only for as long as necessary for the identified purposes, or as required by law. The following outlines our data retention guidelines:

  • Active Account Data โ€” retained for the duration of the active account and up to 7 years after account closure for legal compliance
  • Financial Transaction Records โ€” retained for a minimum of 7 years in line with Malaysia's financial and audit legal requirements
  • Support Communication Logs โ€” retained for 3 years for dispute resolution and service improvement purposes
  • Gaming Activity Data โ€” retained for 5 years for responsible gambling purposes and platform analytics
  • KYC Documents โ€” retained for 5 years after the business relationship ends, in accordance with AML requirements
  • Technical & Security Logs โ€” retained for 1โ€“2 years for security incident investigation purposes

Once the applicable retention period has elapsed, data will be securely deleted or permanently anonymised in accordance with industry-standard procedures. Longfu 88 conducts regular reviews of stored data to ensure no data is held beyond the required period.

8 Your Personal Data Rights

As a Longfu 88 member, you have important rights regarding your personal data, all of which we fully respect:

Right of Access

You have the right to request a copy of the personal data we hold about you. We will respond within 14 business days.

Right to Rectification

If your data is inaccurate or out of date, you may request a correction at any time through your account settings or by contacting customer support.

Right to Erasure

You may request the deletion of your personal data, subject to any data retention obligations required by law.

Right to Restrict Processing

In certain circumstances, you may request that we limit how we process your data while a dispute is being resolved.

Data Portability Rights

You may request your personal data in a machine-readable format for transfer to another service provider.

Right to Object

You have the right to object to the processing of your data for direct marketing purposes or, in certain circumstances, where processing is based on legitimate interests.

How to Exercise Your Rights

To exercise any of the above rights, contact our privacy team at support@longfu88-jit.com stating the right you wish to exercise and proof of your identity. We will acknowledge receipt within 3 business days and provide a full response within 14 business days.

9 Cookies & Tracking Technologies

Longfu 88 uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.

Types of Cookies We Use

You can manage your cookie settings through your web browser. Please note that disabling certain cookies may affect the functionality of the Longfu 88 platform. Cookies essential to security and session management cannot be disabled, as they are critical to the platform's secure operation.

10 Children's Data Protection

Longfu 88 does not accept registrations or platform use by individuals under the age of 18. Our platform is not designed for children, and we do not knowingly collect personal data from minors.

Should we become aware that personal data of an individual under the age of 18 has been collected without our knowledge, we will take immediate steps to delete that data and close the account in question. We encourage parents and guardians to monitor their children's internet use and to contact us if they have any concerns.

Age Restriction โ€” 18 Years & Above

Longfu 88 is strictly for users aged 18 and above. All members must verify their age upon registration. Longfu 88 reserves the right to request proof of age at any time and to close any account found to belong to an underage individual without issuing any refund.

11 Amendments to This Privacy Policy

Longfu 88 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our data practices, legal requirements, or platform enhancements. Whenever we make a material amendment, we will notify you via:

  • A clear notice on the Longfu 88 platform homepage
  • Notification email to the email address registered to your account
  • An in-account message will be displayed on your first login after the amendment takes effect

The "Last Updated" date shown at the top of this document reflects when the most recent amendment came into effect. We encourage you to review this Privacy Policy periodically. Your continued use of the Longfu 88 platform after any amendment takes effect constitutes your acceptance of the updated policy.

12 Contact Us About Privacy

If you have any questions, concerns, or requests regarding this Privacy Policy or how Longfu 88 handles your personal data, please contact us through the following channels:

  • Privacy Email: support@longfu88-jit.com (please include "Privacy Enquiry" in the email subject line)
  • Live Chat: Available 24/7 within the Longfu 88 platform โ€” log in to your account and click the chat icon
  • Response Time: We are committed to responding within 3 business days for general enquiries, and 14 business days for formal data rights requests

Our privacy team communicates in Bahasa Melayu, English, and Mandarin. We encourage you to reach out to us directly before filing any complaint with a regulatory authority, as we would welcome the opportunity to resolve any issue directly with you.

Related Links

For more information about your rights and responsibilities as a Longfu 88 member, please also read Terms & Conditions and Responsible Gambling us. For general enquiries, visit the Frequently Asked Questions us.

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Your Data is Safe with Longfu 88 โ€” Join Us Today

We take your privacy seriously. With 256-bit SSL protection, PDPA compliance, and a strict no data sales policy, Longfu 88 is a betting platform you can fully trust.

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